‘Creating Your Social Media Strategy’ Panelists
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Jason Ryan – Detroit Sales Executive at Groupon and President at Vision Fuel Media
Active in the High-Tech industry since 2001, Jason T. Ryan is an entrepreneurial-minded Sales & Marketing professional focused on sales, marketing, and innovative web applications.
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He has put on social media webinars and boot camps for the Michigan Association of Chamber Professionals, moderates educational events at Automation Alley, has presented to the Southeast Michigan Government Communicators, Oakland County Bar Association, Baker College, Women in Cable Telecommunications, Michigan Association of CPA’s, Wayne State
University Entrepreneur’s Breakfast, Michigan Association of Municipal Clerks, Walsh College Business Live 2010, The Detroit Metro Convention and Visitors Bureau and is active on LinkedIn, Twitter, and Facebook.
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Mr. Ryan is the Detroit Executive for Groupon, president of Vision Fuel Media, and founder of Fist of Detroit Apparel.
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Mr. Ryan sits on the Board of Directors for the Clarkston Chamber of Commerce as well as the Berkley Downtown Development Authority’s Promotion’s Committee.
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Website: www.VisionFuelMedia.com
Twitter: @virtualjason
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Pam Perry – PR Coach and Social Media Strategist at Pam Perry PR
Reinvention. Reposition. Rebranding. This is what Pam Perry, the chief visionary of the 10-year-old Ministry Marketing Solutions has done.
The award-winning PR coach has kicked the company into another gear by developing a full selection of social media services for authors, organizations and small businesses.
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“I want to position my clients to superstar success – like a rock star! The way to help them achieve major visibility, more credibility and high marketability is to leverage the internet and ‘crush it’ with social media marketing,” said Perry.
One can Google Pam Perry and find online comments from clients raving about her creativity and connectivity.
The Detroit Free Press called her “a marketing whiz on an almost immortal mission.” Publishers Weekly called her a “PR Guru.” She is also an Emmy award-winning TV producer and radio host of Chocolate Pages where she has interviewed celebrities like Rev. Run, Yolanda Adams, Kirk Franklin and Demond Wilson.
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She has a passion for networking and social media which is why she produces weekly shows on Blogtalk radio.
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Perry’s public relations firm began to “rebrand” in 2005 when she started her first blog. Seeing the power in Web 2.0 technology, she now has personal network of tens of thousands of followers on Facebook, Twitter, Myspace, Linkedin and Youtube. This allows her to get the messages out about clients quickly, easily and more inexpensively than traditional media methods.
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The Ministry Marketing Solutions Inc. team provides clients with overall branding which includes blog site development, email marketing, article marketing, online videos, podcasting, social media management, PR coaching, virtual assistance, keyword research and other traffic building techniques.
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Website: www.PamPerryPR.com
Twitter: @pamperry
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Shannon Paul – Social Media Manager at Blue Cross Blue Shield of Michigan
In her career Shannon helps businesses earn a voice and gain relevance with those who participate in the real-time, social web. She always try to learn something new and sees what makes humans connect to each other and to the brands she represents.
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Her background also includes optimizing digital content for search and social sharing, working with product and development teams to build requirements for increased interactivity and integration into social networks, as well as crisis communication and online community management. Most recently she was recruited to manage social media for Blue Cross Blue Shield of Michigan.
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She often speaks at events aimed at educating professionals on social media best practices, and she writes about social media integration at the Very Official Blog.
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Website: www.VeryOfficialBlog.com
Twitter: @shannonpaul
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David Murray – Director of Social Web Communications at re:group
David Murray is the Social Web Communications Director for re:group, a fully integrated marketing and communications firm in an Ann Arbor, MI. Murray has been with re:group for over a year, and has created fully integrated digital and social media campaigns in the health care, franchise, nonprofit, and both B2B and B2C sectors. You can connect with re:group on Twitter and Facebook.
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David is a national speaker on digital communications and social media best practices. He has spoken at #unGeeked, SocialBiz World, TEDx, #140conf events, and Blog World. Murray has also been featured in Wall Street Journal Online, and David Meerman Scott’s book, The New Rules of PR and Marketing. He also serves as Co-chair for Michigan’s largest Technology and Digital conference, FutureMidwest. He is a member of the Detroit based food blog team, The Hungry Dudes, and was the founder of Social Media Club Detroit.
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Murray can also be found blogging on re:group’s blog, and at TheMurr.com.
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Website: www.TheMurr.com
Twitter: @davemurr
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Sola Obayan – Principal at BTO Solutions
Sola Obayan is an Online Marketing Specialist with 13+ years of experience in her field.
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As Principal Owner of BTO Solutions LLC, she helps growing businesses generate a revenue stream by using online tools. Her mission is to create a powerful online presence for ALL Michigan-based businesses. She is also the Founder of Social Media is a Party!, a monthly event designed to demonstrate the power of social media to local professionals in a fun and laid back environment.
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Sola currently co-hosts #Tweetea NW in Franklin Michigan, a weekly gathering of friends and neighbors. She is an active member of the Michigan Council of Women in Technology and 313 Digital, both organizations are networks of passionate professionals working in the digital space. She also serves on the Steering Committee for Live Work Detroit, the Marketing Committee for 313 Digital and the Advisory Board of PeopleMovers.com.
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Her passion lies in finding creative solutions for business problems and helping clients break through their business goals.
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Website: www.SocialMediaIsaParty.com
Twitter: @solao
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July 11, 2011



